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Bill Schley's Page
Profile Information
- Title
- President, Chief Creative Officer
- Company
- David ID
- Company Summary
- Brand development firm in Connecticut with Fortune 500 Clients. Famous for creating the Dominant Selling Idea for our clients.
- Company URL
- http://www.davidid.com
- http://twitter.com/BillSchley
- Facebook or other
- http://www.billschley.typepad.com/
- BIO
- Bill is author of The Micro-Script Rules: How ideas break through in the hyper connected world, co-author of the award-winning Why Johnny Can’t Brand: Rediscovering the lost art of the big idea (Penguin Hardcover), and a frequent industry speaker and radio guest. He was a founder and Chief Brand Officer at two successful start-ups that became industry leading brands before sale to a public company. He began as a writer at Ted Bates, the legendary New York Ad Agency where he won the National Effie Award for sales-effective advertising. He later took time out to write a screenplay for 20th Century Fox and has written another best selling book, Power-of-10, published by HarperCollins. He is a graduate of Harvard University, a trans-Atlantic sailor and avid skydiver.
© 2013 Created by Michael B. Moore.
Comment Wall (1 comment)
Interestingly - one of my favorite books/videos growing up was something by a similar name as one of your books: Powers of Ten.
Michael
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