The Brand Farm

Cultivating more consumers who buy more, more often, & tell their friends!

September 2013 Blog Posts (1)

Pepsi: Forget About Coke. Be Pepsi!

My mother always told me to be myself. That same advice holds true for brands! Pepsi has always positioned itself as the more contemporary cola; the younger, hipper, cooler alternative to…

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Added by Michael B. Moore on September 9, 2013 at 2:30pm — 1 Comment

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