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Deandra Duggans's Blog (2)

Brand Transparency: Strategic or Risqué ?

Originally Posted on www.smebranding.com/blog



Real pizza is not “puffed up,” and that’s how Domino’s plans to separate itself from the competition.



"Here at Domino's, we don't think our inspired Domino's pizza needs the "extra" things typically done to food at photo shoots to look mouth

watering. Our pizza is good enough to stand on its own. That's…

Continue

Added by Deandra Duggans on July 19, 2010 at 11:45am — No Comments

Conference Name Game Emphasizes Power of Brands

Any thoughts on the recent conference realignments and how it will impact the brand? Nice article below on the subject.



For now, the Big Ten has 12 schools and the Big 12 has 10. The Pacific-10 is at 11 and about to become 12 after Utah was invited

Wednesday.



Whatever the conferences stand for anymore, it's not accuracy.



And marketing experts say the names probably won't change - at least for now.



It has to do with… Continue

Added by Deandra Duggans on June 17, 2010 at 9:36am — No Comments

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